Redken Shades ALK Demi-Permanent Hair Colour - 60ml - 4G

• Demi-permanent hair colour in 4G, 60ml
• Liquid cream alkaline formula
• Up to 75% grey coverage
• Warm gold tone with glossy shine

Redken Shades EQ in 4G is an alkaline demi-permanent colour in a liquid cream formula, and it's one of the most trusted toning and refreshing colours in professional salons. As a demi it deposits rather than lifts, giving up to 75% coverage and leaving the hair looking glossy and rich, so it's ideal for toning, refreshing faded colour and adding shine without the commitment of a permanent. 4G is a gold shade at a mid-brown depth, a warm golden brown that catches the light and keeps a brown from looking flat or ashy. The 60ml tube is standard professional size.

Why you'll love it

• Demi-permanent, deposits without lifting
• Up to 75% grey coverage
• Liquid cream alkaline formula
• Warm golden brown tone
• Leaves hair looking glossy
• Ideal for toning, refreshing and warming brown
• 60ml tube

How to use

Mix with the appropriate Redken Shades EQ processing solution at the ratio specified by the manufacturer, then apply and process as directed. Gold reflect is warm and fades faster than the base, so a demi is a good way to keep it looking rich between services, and it's also useful for adding warmth back into a brown that's turned flat or too ashy. A strand test is worth doing if you're unsure of the result. Rinse thoroughly and follow with colour-safe aftercare. Carry out a skin allergy alert test before every colour service.

Who it's for

This colour is for professional colourists doing toning, gloss and warm-tone work. We've spent years helping clients in Codsall look and feel their best, and as a working salon, we know a golden brown is one of the warmest, most flattering everyday shades, and a demi gloss is how you keep the gold from fading dull between appointments.

Explore more

Discover more in our hair colour, developer and hair colouring accessories ranges, plus our colour depositing shampoo for keeping warm tones rich between visits. See everything on our shop by brand page.

Free UK delivery on all orders.

Always carry out a skin allergy alert test at least 48 hours before every colour service, following the manufacturer's instructions.