Revlon Revlonissimo Colorsmetique 60ml 7.44 Medium Intensive Copper Blonde

Why you'll love it

• Permanent hair colour from Revlon, Revlonissimo Colorsmetique, in 7.44 Medium Intensive Copper Blonde
• A vivid medium blonde with an intense, doubled copper reflect
• Formulated with treating agents that help care for and protect the hair during colouring
• Gives an intense, long-lasting shine
• Rich, vibrant, professional permanent colour

A vivid, intense copper blonde with glossy shine. Revlon Revlonissimo Colorsmetique 7.44 (Medium Intensive Copper Blonde) is a rich, vibrant medium blonde with an intense, doubled copper reflect, bold, glowing and full of warmth. Formulated as if it contains a hair mask, it has a mix of treating agents that help care for and protect the hair during the colouring process, leaving hair with an intense, long-lasting shine. As an intensive copper, it's one of the boldest, warmest shades, gorgeous for a striking, sunlit copper result with real depth and vibrancy. A rich, professional permanent colour for a vivid, glossy copper.

The 7.44 decodes as a medium blonde (depth 7) with a doubled copper reflect (.44), and the doubling is what makes it intense: rather than a soft copper, you get a vivid, saturated copper with maximum warmth and vibrancy. It's pure copper, no other tone diluting it, so it's bold, glowing and striking. The treating agents in the formula help care for the hair as you colour, for an intense, long-lasting shine. For best results, mix and apply with the matching Revlonissimo Creme Peroxide developer, following the professional directions.

What it does for your colour

As an intense copper shade, 7.44 is at its most vivid when it's fresh, and copper is one of the fastest-fading reflects, so a good colour-care routine really matters here to keep it glowing. Use a colour-protecting, sulphate-free shampoo and conditioner to help hold the vibrancy and shine, and a warm or copper-refreshing treatment is especially worthwhile for an intense copper like this, topping up the warmth between appointments and keeping the colour bold and vibrant for longer.

How to use it

For professional use. Mix with the matching Revlonissimo Creme Peroxide developer at the correct ratio and developer strength for your result, following the professional directions. Always carry out an allergy/skin test before each application, and a strand test if needed. For more, explore our shop by brand page.

Who it's for

This one's for anyone who wants a vivid, intense, bold copper blonde with glossy shine, and for the colourists creating it. We've been perfecting colour for clients in Codsall for years, so we know how striking an intense copper looks and how much the right shade and warm aftercare matter to keep it vibrant, and Revlonissimo is a trusted professional colour.

Build your routine

Pair 7.44 with the matching Revlonissimo Creme Peroxide developer for application, and support the colour at home with a colour-protecting, sulphate-free shampoo and conditioner, plus a copper-refreshing treatment to keep the intense copper bold and glowing. Explore more colour and care over on our hair products page.

Add Revlon Revlonissimo Colorsmetique 7.44 Medium Intensive Copper Blonde for a vivid, bold, glossy copper result. Free UK delivery on all orders.