Revlon Revlonissimo Colorsmetique 60ml 7.1 Ash Blonde

Why you'll love it

• Permanent colour in 7.1 Ash Blonde, a cool, ashy medium blonde
• Cares for and protects the hair during colouring, like a built-in hair mask
• Intense, long-lasting shine and long-lasting colour
• Up to 100% grey coverage
• Leaves hair shinier and more resistant to breakage*

Cool, ashy blonde with built-in care. Revlon Professional Revlonissimo Colorsmetique 7.1 Ash Blonde 60ml is a permanent colour that combines an advanced colour formula with treating agents that care for and protect the hair as it colours. Shade 7.1 is an ash blonde, a cool, medium blonde with an ashy tone that helps counteract warmth, and it's formulated as if it contains a hair mask, giving intense, long-lasting shine alongside long-lasting colour and up to 100% grey coverage. The result is beautiful, cool, ashy blonde colour and hair that's left glossy and cared-for.

Colorsmetique is Revlonissimo's core permanent colour, designed to colour and care in one. The treating agents protect and condition the hair during the colour process, so colour-treated hair comes out glossy, healthy-looking and strong, not compromised. Shade 7.1 Ash Blonde delivers a cool, medium blonde (the .1 ash reflect keeping it cool and neutralising unwanted warmth), perfect for cool, ashy blonde results and for clients who want to avoid brassiness, with intense shine, long-lasting colour and up to 100% grey coverage.

What it does

A great permanent colour should deliver beautiful, lasting colour while keeping hair healthy, and Colorsmetique is built to do both. Its formula colours with up to 100% grey coverage and long-lasting results, while treating agents (formulated as if the colour contains a hair mask) care for and protect the hair, for intense, long-lasting shine. Shade 7.1 gives a cool, ashy medium blonde that helps counteract warmth, and independent testing shows the formula leaves hair shinier and more resistant to breakage than before colouring.* Beautiful colour, glossy, cared-for hair.

How to use it

This is a professional permanent colour, intended for use by trained hairdressers and colourists. Mix with Revlonissimo Creme Peroxide developer in the ratio specified in Revlon's professional directions (developer strength affects the lift and grey coverage), then apply and develop following the recommended processing time. Always follow the manufacturer's mixing, application and safety guidance, and carry out an allergy alert test before colouring as directed. Revlonissimo Creme Peroxide developer is sold separately. For more, browse our full range of professional haircare products.

Who it's for

This one's for professional hairdressers and colourists who want a cool, ashy medium-blonde permanent colour that cares for the hair as it colours, with intense shine, long-lasting colour and up to 100% grey coverage. Shade 7.1 is ideal for cool, ash-blonde results and clients who want to keep warmth at bay. We've been perfecting blonde and colour for clients in Codsall for years, so we know how sought-after a cool ash blonde is, and Colorsmetique is a brilliant choice for cared-for, long-lasting results.

Build your colour service

For the best results, use this shade with Revlonissimo Creme Peroxide developer and alongside the wider Revlonissimo Colorsmetique colour range. Have a browse through our full range of professional haircare products to complete your kit, or explore all the professional names we stock over on our shop by brand page.

Add Revlon Professional Revlonissimo Colorsmetique 7.1 Ash Blonde to your kit for cool, glossy, cared-for ash-blonde colour. Free UK delivery on all orders.

*Independent laboratory test: hair 8 times shinier, and twice as resistant to breakage, as before colouring (on bleached hair); hair twice as shiny as natural hair. Results may vary.