Paul Mitchell Platinum Plus Duo

Why you'll love it

• A curated Paul Mitchell Platinum Plus duo: the Deep Violet Shampoo plus the Violet Toning Drops
• A powerful violet toning system for blonde, platinum, silver, grey and white hair
• Deep violet pigments neutralise unwanted yellow and brassy tones for a cool, bright result
• The toning drops let you customise the intensity, add them to any shampoo, conditioner or mask
• Salon-quality cool-blonde care, ready to gift or enjoy, dispatched from our working Codsall salon

Serious brass-fighting power, with toning you can dial in. The Paul Mitchell Platinum Plus Duo pairs the Deep Violet Shampoo with the Violet Toning Drops, a powerful cool-blonde toning system for blonde, platinum, silver, grey and white hair. The Deep Violet Shampoo uses intense violet pigment to neutralise unwanted yellow and brassy tones, keeping blonde and grey looking cool and bright, while the concentrated Violet Toning Drops let you customise your toning: add a few drops to any shampoo, conditioner or mask to boost the violet as much or as little as you want. Paul Mitchell is a name stylists have trusted worldwide for decades, and this duo is a brilliant way to keep cool blonde and silver looking its best, or to gift someone who does.

What's in the duo

• Platinum Plus Deep Violet Shampoo: a highly-pigmented violet toning shampoo that neutralises yellow and brass in blonde, platinum, silver and grey hair, with jojoba oil and botanical extracts to condition.
• Platinum Plus Violet Toning Drops: a concentrated violet toning additive, mix a few drops into any shampoo, conditioner or mask to customise the strength of your toning.

What it does for your hair

Blonde, platinum, silver and grey hair naturally drifts warm and yellow, and violet, the shade opposite yellow on the colour wheel, is what counteracts it. The Deep Violet Shampoo delivers that toning at high strength, neutralising yellow and brass for a cooler, cleaner, brighter result with every wash. The clever addition is the Violet Toning Drops: because they're a concentrated violet additive you mix into your own products, you're in complete control of the intensity, add a drop or two for gentle brightening, or more for stronger toning, and you can boost the violet in your conditioner or mask too, not just your shampoo. Together they give you a fully customisable toning routine for keeping cool blonde and silver looking exactly how you want it.

How to use it

Apply the Deep Violet Shampoo to wet hair and leave on for a few minutes to develop the tone (adjust the time to how much toning you want, and start shorter on very light or porous hair), then rinse. For extra toning, mix a few drops of the Violet Toning Drops into your shampoo, conditioner or mask, building up gradually to your desired strength. Wear gloves, as violet pigment can stain, and follow with a conditioning step to keep lightened hair soft.

Who it's for

This one's for anyone with blonde, platinum, silver, grey or white hair who wants powerful, customisable violet toning to keep brassiness at bay and their colour cool and bright. We've been perfecting colour, blow-dries and styling for clients in Codsall for years, so we know keeping cool blonde and silver looking fresh is all about consistent violet toning, and the drops make it easy to dial in exactly the right level.

Explore more

Cool blonde and silver love consistent toning. Explore more toning washes in our shampoo collection, find more blonde-care options across our hair products, or browse our shop by brand pages for your favourites.

Free UK delivery on all orders.

These are pigmented violet toning products and can stain skin, hands, towels and surfaces, and may leave a violet cast if over-applied or used on very porous hair, so wear gloves, avoid over-toning and rinse thoroughly. Contains fragrance allergens (benzyl benzoate, hydroxycitronellal). If you have sensitive skin or a known allergy, patch test before use. Avoid contact with the eyes.