milk_shake Lifestyling Fixing Paste 100ml

• Strong yet flexible hold for versatile, workable styling
• Integrity 41 and UV filter protect colour and shield against environmental damage
• Milk proteins and Quinoa proteins hydrate and condition while styling
• Organic apple, lemon and blueberry extracts nourish with vitamins and antioxidants
• Use on damp or dry hair for texture, structure and hold

Strong Flexible Hold Paste That Conditions and Protects While You Style

milk_shake Lifestyling Fixing Paste is a versatile styling paste that enhances texture and structure with a strong yet flexible hold — giving you the control to create and rework styles throughout the day without any stiffness or residue. What makes it genuinely stand out from a standard styling paste is the quality of its active ingredient list, which reads more like a nourishing hair treatment than a hold product. At 100ml it is a practical everyday size for regular use. Find it alongside other styling products in our full range.

Integrity 41 and UV Filter for Colour Protection During Styling

The inclusion of Integrity 41 — milk_shake's exclusive antioxidant-rich sunflower seed extract — and a UV filter within a styling paste is a genuinely thoughtful addition. Every time you use the Fixing Paste to style your hair, you are also building colour protection and UV defence into the style — shielding colour-treated hair from the environmental damage that causes fading throughout the day. For colour-treated hair, a styling product that actively protects colour alongside providing hold is a meaningfully better daily choice than a standard paste that does nothing for the health of the hair.

Milk Proteins, Quinoa Proteins and Organic Fruit Extracts

Milk proteins and Quinoa proteins hydrate and condition the hair during the styling process, improving manageability and making the hair easier to work with while supporting its structural health. Organic apple, lemon and blueberry extracts add vitamins, antioxidants and natural acids that nourish and protect the hair, while Vitamin E derivative rounds out the formula with additional antioxidant defence. Together these ingredients make the Fixing Paste as much a conditioning treatment as a styling tool — a combination that is rare and genuinely valuable in a professional paste.

How to Use milk_shake Lifestyling Fixing Paste

Apply a small amount to damp or dry hair before styling, working through with your fingers to build texture, structure and definition as desired. The flexible hold allows styles to be reworked and reshaped throughout the day — simply work through with your fingers to reactivate. Build up gradually for more hold and definition as needed.

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