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L'Oréal Professionnel Serie Expert Metal Detox Professional Shampoo 300ml

L'Oréal Professionnel Serie Expert Metal Detox Professional Shampoo 300ml

L'Oréal Professionnel

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    Regular price £31.99
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    Metal Detox anti-metal cleansing cream shampoo gently removes excess copper from the hair to enhance any colour, balayage or lightening service. This helps to maintain your fabulous salon colour vibrancy with beautiful shine. Hair is instantly smoother, softer and more nourished. This sulphate-free shampoo has a luxurious foaming texture and citrus scent.

    Backed by 7 years of research and 7 patents*, L’Oréal scientists worked hand in hand with hairdressers around the world to create Metal Detox. Research found that copper metals absorbed into the hair can cause a higher risk of breakage and unpredictable colour results during the colouring service.  

    Metal Detox is a haircare innovation powered by Glicoamine. The patented technology helps to neutralize (de-activate) these excess copper metals in the hair, helping to prevent them from interfering with the colouring process.

    This award-winning shampoo is the second step in our Metal Detox service which can be used after the Metal Detox Pre-Treatment Spray and then followed by the mask for the best results. This shampoo was awarded best shampoo for coloured hair in the Cosmopolitan Beauty Awards 2021.

    *Pre-treatment patent granted in UK. Shampoo patent granted in UK. Mask Patent granted in France, China, US, Brazil, Mexico and Japan.
    *Combing test. Pre-treatment, shampoo and masque vs classic shampoo on bleached hair

    Features:
    • Anti-metal cleansing cream sulphate-free shampoo
    • Helps protect hair from excess copper coming from water, which can impact colour results in salon and cause breakage
    • Patented technology enriched with Glicoamine backed by 7 years of research
    • Luxurious foaming texture and fresh citrus scent
    • Suitable for all types of coloured hair