L'Oreal INOA Supreme Anti-Ageing Hair Colour 60ml 9.31 White Sand
Create sophisticated, professional-looking colour for hair with a high percentage of white coverage needs with L'Oreal INOA Supreme Anti-Ageing Hair Colour 60ml 9.31 White Sand. Part of the INOA Supreme professional colour range, this ammonia-free hair colour has been specifically developed for clients with 70% or more white hair, helping colourists create refined, age-defying colour results as part of a professional salon service.
The 9.31 White Sand shade offers a polished colour option within the INOA Supreme range, combining professional colour performance with the comfort-focused benefits of an ammonia-free formula. Designed for professional colourists, it provides a targeted solution for clients who want their white hair beautifully blended and covered while achieving a more refreshed, sophisticated overall colour result.
Key Features & Benefits
- Professional permanent hair colour from the L'Oreal INOA Supreme range.
- Shade 9.31 White Sand.
- 60ml tube.
- Designed specifically for hair with 70% or more white hair.
- Created as part of an age-defying professional colour service.
- Helps provide polished, sophisticated-looking colour results.
- Ammonia-free formula.
- Suitable for professional salon colour services.
- Designed for use by trained hair professionals.
- Part of L'Oreal Professionnel's specialist INOA Supreme colour range.
Specially Designed for High White-Hair Coverage Needs
White hair can require a more targeted approach than standard colouring, particularly when it represents the majority of the client's natural hair.
L'Oreal INOA Supreme has been created specifically with this in mind, making it an ideal professional option for clients with 70% or more white hair who want a refined, salon-quality colour result.
9.31 White Sand
This product is supplied in the 9.31 White Sand shade.
As with all professional hair colour, the final result will depend on factors including the starting level, percentage of white hair, previous colour history, hair condition and the professional formulation selected by the colourist.
Age-Defying Colour Approach
INOA Supreme is positioned as an age-defying professional colour range, recognising that the appearance of white hair is often one of the first visible changes clients want to address through salon colouring.
The range allows professional colourists to create a more polished and refreshed appearance while maintaining a sophisticated finished result.
Ammonia-Free Professional Hair Colour
The formula is ammonia free, making it a useful choice for professional salons looking for an alternative to traditional ammonia-containing permanent colour systems.
This allows colourists to offer INOA Supreme as part of a professional colour consultation where white-hair coverage and overall client experience are key considerations.
Designed for Professional Salon Services
L'Oreal INOA Supreme is a professional hair colour product intended to be selected and formulated according to the client's individual hair characteristics.
A professional colourist should assess the percentage of white hair, natural base, existing colour, hair condition and desired result before deciding on the correct formulation and application approach.
Ideal for Clients with 70%+ White Hair
INOA Supreme is specifically intended for clients whose hair contains a high proportion of white strands.
This targeted positioning makes it particularly useful for mature colour services where achieving an elegant and balanced finish is a priority.
Professional Colour Consultation Recommended
For the best result, shade selection should form part of a full professional consultation.
The colourist can assess the client's natural colouring, percentage of white hair and desired finish before determining whether 9.31 White Sand is the most appropriate shade or whether it should form part of a broader professional formulation.
Suitable for Ongoing Colour Maintenance
For clients who regularly colour white regrowth, INOA Supreme can form part of an ongoing salon maintenance routine.
Professional colourists can tailor future applications according to regrowth, colour development and the condition of the hair, helping maintain a consistent and polished appearance over time.
60ml Professional Tube
The 60ml tube is designed for professional salon use, allowing colourists to measure and prepare the appropriate quantity according to the current INOA Supreme technical instructions.
Always follow L'Oreal Professionnel's current formulation and usage guidance rather than estimating mixing ratios, developer strength or processing time.
How to Use L'Oreal INOA Supreme 9.31 White Sand
- Carry out a professional consultation and assess the client's hair, percentage of white hair, previous colour history and desired result.
- Perform the required allergy alert test according to the latest L'Oreal Professionnel instructions before colouring.
- Wear suitable protective gloves during preparation, application and rinsing.
- Prepare the colour only with the compatible professional products specified by L'Oreal Professionnel.
- Follow the current manufacturer instructions for the correct mixing ratio, developer choice and application technique.
- Apply according to the professional INOA Supreme technical protocol.
- Observe the current recommended development time supplied by L'Oreal Professionnel.
- Rinse and finish the service according to the manufacturer's professional instructions.
Important: Professional hair colourants can cause severe allergic reactions. Always follow the current L'Oreal Professionnel safety instructions and perform the required allergy alert test before use. This product is intended for professional use. Wear suitable gloves, avoid contact with the eyes and do not use on an irritated or damaged scalp. Do not use to colour eyelashes or eyebrows. Never invent or alter mixing ratios, developer strengths or processing times; always follow the latest manufacturer technical guidance.
For professional colourists working with clients who have 70% or more white hair, L'Oreal INOA Supreme Anti-Ageing Hair Colour 60ml 9.31 White Sand offers a specialist ammonia-free solution designed around sophisticated, age-defying colour results. Shop L'Oreal INOA Supreme 9.31 White Sand 60ml today and add a refined professional shade to your white-hair colour portfolio.
The majority of our orders are sent using Royal Mail on a signed for service. Higher ticket items may be dispatched using DPD.
- Returns accepted for 30 days
- Free return shipping
- No restocking fee
- No final sale items
