Danger Jones Gloss Toner With Bonder 10-01 Natural Ash 60ml

Why you'll love it

• An acidic gloss toner with a built-in bonder, in 10-01, the lightest natural-ash blonde
• Creamy, easy-to-apply formula, and you can blend two shades for custom tones
• Zero lift with an acidic pH (6.7), so it deposits tone and adds gloss without lifting
• Vegan keratin bonder helps protect and strengthen the feel of the hair
• Chia Oil and Apple Cider Vinegar help protect colour and boost shine, non-drying

Cool, pale, glossy ash blonde that looks after the hair. Danger Jones Gloss Tones with Bonder in 10-01 is an acidic gloss toner with a uniquely creamy consistency that's easy to apply, control and blend, you can even mix two shades together for custom, true-to-tone results. Shade 10-01 is the lightest natural-ash blonde, a very pale, subtly cool tone that keeps the palest blonde looking clean and fresh without going stark. With an acidic pH of 6.7 and zero lift, it deposits tone and adds shine without lifting or shifting the base, and its included vegan keratin bonder, plus Chia Oil and Apple Cider Vinegar, help protect and condition the hair as you tone, so it's left noticeably conditioned rather than dry.

What it does for your hair

An acidic, zero-lift gloss toner is one of the gentlest ways to refine colour: at a low, acidic pH it deposits and adjusts tone and boosts shine without opening the cuticle to lift, so it perfects the colour while helping smooth and seal the hair surface. Shade 10-01 deposits a subtle, natural ash tone at the very lightest blonde depth, so it gently cools and cleans up the palest blonde, knocking back any faint warmth without over-toning, ideal for keeping high-lift or very light blonde looking cool and natural. Alongside the toning, the vegan keratin bonder helps protect and strengthen the feel of the hair to help reduce breakage, while Chia Oil and Apple Cider Vinegar help protect the colour from fading and boost the hair's natural shine.

How to use it

For use on pre-lightened hair. Carry out an allergy alert test at least 48 hours before every application (see below). Mix the Gloss Tone with the appropriate developer at the ratio specified by Danger Jones (blend two shades if you want a custom tone), apply to pre-lightened hair, and process for the recommended time, then rinse thoroughly and follow with colour-safe care. Always follow the full instructions supplied with the toner and developer.

Who it's for

This one's for anyone with very light, pre-lightened blonde who wants a clean, subtly cool, natural ash tone with high shine and built-in conditioning, and colourists who want a soft, pale ash to tone the lightest blondes. We've been perfecting colour, blow-dries and styling for clients in Codsall for years, so we know a good acidic gloss toner is one of the quickest ways to take pale blonde from just-lightened to cool, glossy and salon-perfect.

Build your routine

Cool, ash blonde stays cool with gentle, colour-safe care and, where needed, purple/silver toning to hold the cool tone. Find a suitable wash in our shampoo collection, explore more blonde-care and toning options across our hair products, or browse our shop by brand pages for your favourites.

Free UK delivery on all orders.

This product is used with a developer and contains ingredients that can cause an allergic reaction. Always carry out an allergy alert test according to the instructions at least 48 hours before each use, even if you have coloured your hair before. Not intended for use on under-16s. Wear suitable gloves, avoid contact with the eyes, and do not use on an irritated or damaged scalp.