American Crew Beard Serum 50ml

• Conditioning beard serum, 50ml
• Leaves the beard feeling silky and smooth
• Absorbs easily with no residue, and won't weigh the beard down
• Formulated with natural oils for a shiny finish

American Crew Beard Serum is a conditioning treatment for dry, lifeless facial hair, and it's the one to reach for if your beard has gone coarse and unruly. Worked through, it leaves everything feeling silky and smooth, tames flyaway hairs so the beard sits properly rather than doing its own thing, and finishes with a good shine. It's formulated with natural oils and absorbs readily, so there's no greasy residue and no heaviness weighing the beard down, which is the usual complaint with richer products.

Why you'll love it

• Highly conditioning for dry, coarse facial hair
• Leaves the beard feeling silky and smooth
• Tames flyaway hairs
• Formulated with natural oils
• Super-shiny finish
• Absorbs easily with no unwanted residue
• 50ml bottle

How to use

Warm a few drops in your palms and work through the beard, right down to the skin underneath, then brush or comb through to distribute evenly. Best applied after washing while the beard is still slightly damp. Start with less than you think you need, particularly on a shorter beard.

Who it's for

This serum is for barbers to use and retail, and for anyone whose beard has turned dry and wiry. We've spent years helping clients in Codsall look and feel their best, and as a working salon, we know a coarse beard is usually more about condition than genetics, something conditioning used regularly changes how it feels within a fortnight.

Explore more

Discover more in our styling products, brushes and combs and scissors and razors ranges, or see everything on our shop by brand page.

Free UK delivery on all orders.

For sensitive skin, we'd always recommend a patch test before first use.