Alfa Italia Forza Pro Hair Dryer 2300w

Why you'll love it

• A professional Alfa Italia hairdryer: Forza Pro Hair Dryer 2300w
• Powerful, professional drying performance
• Reliable heat and speed control
• Cuts drying time while helping look after hair health
• Italian design and engineering

Fast, healthy, Italian-engineered drying. The Alfa Italia Forza Pro Hair Dryer 2300w is a professional hairdryer that's powerful and reliable for fast, professional drying. With professional heat and speed control for any hair type.

What it does for your hair

Alfa Italia bring Italian design and engineering to professional drying. This dryer delivers powerful, fast airflow to cut drying time (which means less overall heat exposure), with professional heat and speed control to suit every hair type. A capable, well-made professional dryer.

How to use it

Towel-dry hair and apply a heat protectant. Select your heat and speed, and dry in sections with the airflow pointing down the hair shaft. Finish with the cool shot. Clean the filter regularly.

Who it's for

This one's for stylists and home users who want a powerful, well-made Italian professional dryer. We've been perfecting colour, blow-dries and styling for clients in Codsall for years, and a good dryer with strong airflow makes a real difference to a blow-dry.

Build your routine

Find a suitable wash in our shampoo collection, explore more across our hair products, or browse our shop by brand pages for your favourites.

Free UK delivery on all orders.

An electrical heated styling tool: keep away from water, unplug after use, and let it cool before storing. Keep out of reach of children, and use a heat protectant when styling.