{"product_id":"revlonissimo-creme-peroxide-40-vol-12-900ml","title":"Revlonissimo Creme Peroxide 40 Vol 12% 900ml","description":"\u003ch2\u003eWhy you'll love it\u003c\/h2\u003e\r\n\u003cul\u003e\r\n\u003cli\u003eProfessional cream developer for use with permanent colour and lightener\u003c\/li\u003e\r\n\u003cli\u003e40 volume (12%) strength, the strongest, for maximum lift\u003c\/li\u003e\r\n\u003cli\u003eIdeal for the most intense lightening work\u003c\/li\u003e\r\n\u003cli\u003eCreamy consistency for smooth, even mixing and application\u003c\/li\u003e\r\n\u003cli\u003eGenerous 900ml professional salon size\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003cp\u003eMaximum lift for the lightest results. \u003cstrong\u003eRevlonissimo Creme Peroxide 40 vol 12% 900ml\u003c\/strong\u003e is a cream-based developer (oxidising emulsion) designed to be mixed with permanent colour or lightener to activate and develop the result. At 40 volume (12%), it's the strongest standard developer, delivering maximum lift for the most intense lightening and high-lift work. The creamy consistency mixes smoothly and evenly for consistent, professional results, even in demanding lightening services.\u003c\/p\u003e\r\n\u003cp\u003eDeveloper strength determines how much the colour lifts: 40 volume (12%) gives the maximum lift, reserved for the lightest results and the most demanding lightening work. For reference, 10 vol is for tone-on-tone and deposit, 20 vol for grey coverage and one-to-two-level lift, 30 vol for two-to-three-level lift, and 40 vol for maximum lift. Because it's the strongest, it calls for the most care and experience, so it's strictly a product for trained professionals, mixed with colour or lightener in the correct ratio per the manufacturer's instructions. The generous 900ml size is built for salon use.\u003c\/p\u003e\r\n\u003ch2\u003eHow to use it\u003c\/h2\u003e\r\n\u003cp\u003eThis is a professional colour-service product, and as the strongest developer strength, it's intended strictly for use by trained, experienced hairdressers and colourists. Mix with your chosen permanent colour or lightener in the ratio specified in the professional directions, then apply and develop following the recommended processing time, taking particular care given the strength of this developer and the demands of high-lift work. Always follow the manufacturer's mixing, application and safety guidance, and carry out an allergy alert test before colouring as directed. For more, browse our full range of professional \u003ca href=\"https:\/\/revivehairartists.co.uk\/collections\/hair-products\"\u003ehaircare products\u003c\/a\u003e.\u003c\/p\u003e\r\n\u003ch2\u003eWho it's for\u003c\/h2\u003e\r\n\u003cp\u003eThis one's for professional, experienced hairdressers and colourists who need maximum lift for the most intense lightening work, where 40 volume (12%) is the right strength. Because it's the strongest developer, it's best left to trained professionals who can use it safely and effectively. We've been perfecting colour for clients in Codsall for years, so we know how much the right developer matters to the final result, and a quality cream developer like this is an essential part of any professional lightening service.\u003c\/p\u003e\r\n\u003ch2\u003eBuild your colour service\u003c\/h2\u003e\r\n\u003cp\u003eFor the best results, pair this developer with the Revlonissimo Colorsmetique permanent colour shades, your lightener, and the rest of your professional colour essentials. Have a browse through our full range of professional \u003ca href=\"https:\/\/revivehairartists.co.uk\/collections\/hair-products\"\u003ehaircare products\u003c\/a\u003e to complete your kit, or explore all the professional names we stock over on our \u003ca href=\"https:\/\/revivehairartists.co.uk\/collections\/shop-by-brand\"\u003eshop by brand\u003c\/a\u003e page.\u003c\/p\u003e\r\n\u003cp\u003eAdd Revlonissimo Creme Peroxide 40 vol 12% to your colour kit for maximum lift and intense lightening results. Free UK delivery on all orders.\u003c\/p\u003e","brand":"Revlon","offers":[{"title":"Default Title","offer_id":52061295477029,"sku":"SD64819","price":19.88,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/5337\/7573\/files\/SD64819-0.jpg?v=1781001994","url":"https:\/\/revivehairartists.co.uk\/products\/revlonissimo-creme-peroxide-40-vol-12-900ml","provider":"Revive Hair Artists","version":"1.0","type":"link"}