{"product_id":"pureology-nanoworks-gold-shampoo-1-litre","title":"Pureology Nanoworks Gold Shampoo - 1 Litre","description":"\u003cp\u003eThe Pureology Nanoworks Gold Shampoo 1 Litre is a luxurious, sulfate-free shampoo designed for fine, very dry and colour-treated mature hair. Enriched with shea butter, vitamin B1, marula oil and Pureology's patented Antifade Complex, it deeply hydrates, strengthens and revitalises the hair while protecting colour from fading — restoring softness, shine and resilience with every wash.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eSulfate-free shampoo for mature, very dry and colour-treated hair — 1 litre\u003c\/li\u003e\n  \u003cli\u003eShea butter delivers intense moisture and nourishment to hair and scalp\u003c\/li\u003e\n  \u003cli\u003eVitamin B1 fortifies and improves elasticity — marula oil reduces breakage\u003c\/li\u003e\n  \u003cli\u003eAntifade Complex protects colour vibrancy for long-lasting radiance\u003c\/li\u003e\n  \u003cli\u003eVegan and cruelty-free with a sophisticated dewey pear, ylang ylang and golden amber fragrance\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eWhat makes Nanoworks Gold suited to mature hair?\u003c\/h2\u003e\n\u003cp\u003eAs hair matures, it loses protein, moisture and elasticity — becoming finer, drier and more prone to breakage. The Nanoworks Gold formula addresses each of these specifically: vitamin B1 rebuilds the hair's internal strength and elasticity, marula oil's high oleic acid content penetrates the shaft to reduce breakage from within, and shea butter provides the surface moisture that mature hair loses so rapidly between washes. The Antifade Complex seals the cuticle to lock in colour pigment, which is particularly important for colour-treated mature hair where both the age of the hair and the chemical processing contribute to faster colour fade.\u003c\/p\u003e\n\n\u003ch2\u003eHow do you use it?\u003c\/h2\u003e\n\u003cp\u003eApply a small amount to wet hair, lather and massage into the scalp, then rinse thoroughly. Follow with the Pureology Nanoworks Gold Conditioner for optimal results. Find the full \u003ca href=\"https:\/\/revivehairartists.co.uk\/collections\/hair-treatment\"\u003eprofessional hair treatment range\u003c\/a\u003e and complete selection of \u003ca href=\"https:\/\/revivehairartists.co.uk\/collections\/shampoo-for-dry-hair\"\u003eshampoos for dry hair\u003c\/a\u003e on site.\u003c\/p\u003e\n\n\u003cp\u003eFree delivery on all UK orders.\u003c\/p\u003e","brand":"Pureology","offers":[{"title":"Default Title","offer_id":52046236123429,"sku":"855352","price":54.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/5337\/7573\/files\/855352_0.webp?v=1772554220","url":"https:\/\/revivehairartists.co.uk\/products\/pureology-nanoworks-gold-shampoo-1-litre","provider":"Revive Hair Artists","version":"1.0","type":"link"}