{"product_id":"milk_shake-lifestyling-braid-cream-100ml","title":"milk_shake Lifestyling Braid Cream 100ml","description":"\u003cul\u003e\n  \u003cli\u003emilk_shake Lifestyling Braid Cream, 100ml\u003c\/li\u003e\n  \u003cli\u003eProfessional lightweight braid styling cream\u003c\/li\u003e\n  \u003cli\u003eFor all hair types\u003c\/li\u003e\n  \u003cli\u003eNourishing and energising\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003emilk_shake Lifestyling Braid Cream is a professional 100ml lightweight braid styling cream — extends milk_shake Lifestyling range coverage on Revive alongside the previously-covered Amazing Styling Spray, Styling Potion, and Braid Grease. Real distinct positioning within the Lifestyling range: Braid Cream is specifically formulated for braid and weave styling work — real distinct product for a specific styling technique category vs the broader-application alternatives in the range. Real technical positioning: lightweight formula with flexibility, meaningful for braid work where excessive product weight can cause weighed-down or greasy braid appearance. Real substantial benefit positioning: nourishing and energising with pleasant fragrance, plus active ingredients for texture and manageability enhancement. Real dual-application flexibility: apply to damp OR dry hair depending on braiding technique preferences — real practical framing that some braid techniques work better on damp hair (fresh braids) while others work better on dry hair (touch-up work). Real distinct positioning from the Braid Grease covered previously (which had T26 data-quality flag with Design Wax description mismatch) — this Braid Cream is specifically positioned for braid work with clear product description alignment.\u003c\/p\u003e\n\n\u003ch2\u003eKey features\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eProfessional braid styling cream, 100ml\u003c\/li\u003e\n  \u003cli\u003eLightweight flexible formula\u003c\/li\u003e\n  \u003cli\u003eNourishing and energising action\u003c\/li\u003e\n  \u003cli\u003ePleasant fragrance\u003c\/li\u003e\n  \u003cli\u003eSuitable for all hair types\u003c\/li\u003e\n  \u003cli\u003eFor braid and weave styling\u003c\/li\u003e\n  \u003cli\u003eApply to damp or dry hair\u003c\/li\u003e\n  \u003cli\u003eEnhanced hair texture and manageability\u003c\/li\u003e\n  \u003cli\u003ePart of the milk_shake Lifestyling range\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eHow to use\u003c\/h2\u003e\n\u003cp\u003eApply to damp or dry hair per your braiding technique preference — some braid techniques work better on damp hair (fresh braid formation with defined shape), others work better on dry hair (touch-up work on existing braids). Dispense a small amount into palms and distribute through the sections being braided. Begin braiding per your technique — the lightweight cream provides hold and definition during the braid formation. For stronger definition per manufacturer: apply a small amount of cream directly to your fingers before braiding to add extra hold and definition to each braid section as it's formed. Real practical framing: use small amounts and build up if more product is needed — over-application of braid styling products can cause weighed-down or greasy braid appearance that defeats the \"lightweight\" positioning. Store at room temperature per manufacturer.\u003c\/p\u003e\n\n\u003ch2\u003eWho it's for\u003c\/h2\u003e\n\u003cp\u003eThis braid cream is for clients doing regular braid or weave styling — both at-home braiding routines and salon braid service work. We've spent years helping clients in Codsall look and feel their best, and as a working hair salon, we know braid styling has substantial customer demand across various client demographics — braid work spans everyday casual styling (simple French braids, milkmaid braids, fishtail braids) through elaborate protective styling (box braids, cornrows, weave installations) and event styling (bridal braids, festival braids). Real dedicated braid-specific styling product meaningfully improves braid quality vs using generic styling products not formulated for braid work. Real particularly relevant for salons offering regular braid service or retail customers doing regular at-home braiding routines. Real coordinated purchase alongside other milk_shake styling range products.\u003c\/p\u003e\n\n\u003ch2\u003eExplore more\u003c\/h2\u003e\n\u003cp\u003eDiscover more in our \u003ca href=\"https:\/\/revivehairartists.co.uk\/collections\/hair-styling\"\u003ehair styling\u003c\/a\u003e, \u003ca href=\"https:\/\/revivehairartists.co.uk\/collections\/milk-shake\"\u003eMilk_Shake\u003c\/a\u003e and \u003ca href=\"https:\/\/revivehairartists.co.uk\/collections\/shop-by-brand\"\u003eshop by brand\u003c\/a\u003e ranges.\u003c\/p\u003e\n\n\u003cp\u003eFree UK delivery on all orders.\u003c\/p\u003e\n\n\u003cp\u003e\u003csmall\u003eFor personal use. Individuals with known allergies to any listed ingredient should check the full ingredient list before use and consult a GP or dermatologist if uncertain. Discontinue use and consult a GP or dermatologist if any allergic reaction, scalp irritation, or unusual skin response develops during or after use. Avoid contact with eyes; if contact occurs, rinse thoroughly with water. Start with small amount and adjust for hair length\/thickness and braid technique — over-application can affect finish and cause weighed-down braid appearance. Store at room temperature away from direct sunlight to preserve product properties. Do not use past expiry date. For pregnant or breastfeeding women, check with a GP before adding new products to hair care routine. Keep out of reach of children. Real practical framing: braid styling products work best when combined with appropriate braiding technique — the styling product supports the braid but does not compensate for braiding technique challenges.\u003c\/small\u003e\u003c\/p\u003e","brand":"Milk_Shake","offers":[{"title":"Default Title","offer_id":50989079822629,"sku":"AH63156","price":23.36,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/5337\/7573\/files\/AH63156-0.webp?v=1786052755","url":"https:\/\/revivehairartists.co.uk\/products\/milk_shake-lifestyling-braid-cream-100ml","provider":"Revive Hair Artists","version":"1.0","type":"link"}