{"product_id":"joico-lumishine-creme-developer-40-vol-12-percent-950ml","title":"Joico LumiShine Creme Developer 40 Vol 12% - 950ml","description":"\u003cul\u003e\n  \u003cli\u003e40 Vol 12% for maximum lift in the Joico LumiShine colour system\u003c\/li\u003e\n  \u003cli\u003eActivates ArgiPlex technology for superior colour performance and hair protection\u003c\/li\u003e\n  \u003cli\u003ePart of the low-ammonia LumiShine system covering Level 1 to high-lift\u003c\/li\u003e\n  \u003cli\u003eCompatible with all LumiShine Crème shades and Demi-Permanent Liquid Colour\u003c\/li\u003e\n  \u003cli\u003e950ml professional salon size\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003e40 Vol LumiShine Developer That Activates ArgiPlex for Maximum Lift and Hair Protection\u003c\/h2\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/revivehairartists.co.uk\/collections\/joico\"\u003eJoico\u003c\/a\u003e LumiShine Creme Developer in 40 Vol 12% is the maximum lift developer in the LumiShine professional colour system — delivering the strongest lift available within the low-ammonia LumiShine formula across the full range of over 50 versatile shades from Level 1 through to high-lift. When paired with Joico LumiShine Demi-Permanent Liquid Color, the LumiShine Creme Developer activates the exclusive ArgiPlex technology for superior colour performance and hair protection simultaneously. At 950ml it is a generous professional salon size. Find it alongside other \u003ca href=\"https:\/\/revivehairartists.co.uk\/collections\/hair-colour\"\u003eprofessional colour products\u003c\/a\u003e in our full range. Also available in 10, 20 and 30 Vol strengths.\u003c\/p\u003e\n\n\u003ch2\u003eArgiPlex Technology for Superior Colour and Hair Protection\u003c\/h2\u003e\n\u003cp\u003eArgiPlex is Joico's exclusive technology that activates within the colour process when LumiShine Liquid Color and LumiShine Developer are combined — delivering superior colour deposit, consistency and vibrancy alongside active hair protection during the service. At 40 Vol where the oxidising action is at its most intensive, the protective dimension of ArgiPlex is particularly valuable — working to maintain hair integrity throughout the most demanding lift services for a healthier result than maximum lift colour without this technology would achieve.\u003c\/p\u003e\n\n\u003ch2\u003eHow to Use Joico LumiShine Creme Developer 40 Vol\u003c\/h2\u003e\n\u003cp\u003eMix with the appropriate Joico LumiShine shade at the recommended ratio for the desired service. Apply to the hair and process for the recommended time before rinsing thoroughly. Always follow the Joico LumiShine application guidelines for optimum colour performance and hair condition results.\u003c\/p\u003e\n\n\u003cp\u003eEnjoy free UK delivery on all orders.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":50989070188837,"sku":"AH31946","price":21.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/5337\/7573\/files\/Joico-LumiShine-Creme-Developer-40-Vol-12-percent-950ml_0b9a8a9f-b886-426f-bd5f-8deae3415634.webp?v=1755671216","url":"https:\/\/revivehairartists.co.uk\/products\/joico-lumishine-creme-developer-40-vol-12-percent-950ml","provider":"Revive Hair Artists","version":"1.0","type":"link"}