{"product_id":"fudge-professional-all-blonde-colour-boost-shampoo-1","title":"Fudge Professional All Blonde Colour Boost Shampoo - 50ml","description":"\u003ch2\u003eWhy you'll love it\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eA violet-toning shampoo for blonde and lightened hair\u003c\/li\u003e\n  \u003cli\u003eNeutralises brass and yellow for cooler, brighter blonde\u003c\/li\u003e\n  \u003cli\u003eTones with every use\u003c\/li\u003e\n  \u003cli\u003eSalon-quality Fudge blonde care\u003c\/li\u003e\n  \u003cli\u003ePart of Fudge's Clean Blonde range\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eCool, bright, cared-for blonde. Fudge Professional All Blonde Colour Boost Shampoo is a violet-toning shampoo for blonde and lightened hair, neutralising unwanted brass and yellow for a cooler, brighter blonde.\u003c\/p\u003e\n\n\u003ch3\u003eWhat it does for your hair\u003c\/h3\u003e\n\u003cp\u003eBlonde drifts warm and yellow over time, and violet pigment (opposite yellow on the colour wheel) neutralises it. This tones blonde cooler and brighter with every use. Being pigmented, start gently and build up on very pale or porous hair to avoid over-toning.\u003c\/p\u003e\n\n\u003ch3\u003eHow to use it\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair, work through, leave a moment to tone, then rinse. Use as needed. Wear gloves if prone to staining.\u003c\/p\u003e\n\n\u003ch3\u003eWho it's for\u003c\/h3\u003e\n\u003cp\u003eThis one's for anyone with blonde or lightened hair who wants to banish brass and keep it cool and bright. We've been perfecting colour, blow-dries and styling for clients in Codsall for years, and consistent violet toning is the key to cool, bright blonde.\u003c\/p\u003e\n\n\u003ch3\u003eBuild your routine\u003c\/h3\u003e\n\u003cp\u003eCool blonde stays fresh with colour-safe care and gentle toning. Find a suitable wash in our \u003ca href=\"\/collections\/shampoo\"\u003eshampoo collection\u003c\/a\u003e, explore more across our \u003ca href=\"\/collections\/hair-products\"\u003ehair products\u003c\/a\u003e, or browse our \u003ca href=\"\/collections\/shop-by-brand\"\u003eshop by brand\u003c\/a\u003e pages for your favourites.\u003c\/p\u003e\n\n\u003cp\u003eFree UK delivery on all orders.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eThis is a colour-depositing product and can stain skin, hands, towels and surfaces, so wear gloves and rinse thoroughly. Results vary with hair porosity and base colour, and show up most vividly on lighter hair. Avoid contact with the eyes.\u003c\/em\u003e\u003c\/p\u003e","brand":"Fudge","offers":[{"title":"Default Title","offer_id":53744324444453,"sku":"AF100985","price":7.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/5337\/7573\/files\/AF100985-0_d0f3c05e-6562-4e00-ab8f-900b7489fbbe.jpg?v=1793910312","url":"https:\/\/revivehairartists.co.uk\/products\/fudge-professional-all-blonde-colour-boost-shampoo-1","provider":"Revive Hair Artists","version":"1.0","type":"link"}