{"product_id":"dialight-50ml-7-01-medium-natural-ash-blonde-by-l-oreal-professionnel","title":"Dialight 50ml 7.01 Medium Natural Ash Blonde by L’Oréal Professionnel","description":"\u003cul\u003e\r\n\u003cli\u003eAmmonia-free acid demi-permanent tone-on-tone colour in 7.01 Medium Natural Ash Blonde\u003c\/li\u003e\r\n\u003cli\u003eA cool, natural ash tone for beautifully neutralised blondes\u003c\/li\u003e\r\n\u003cli\u003eZero lift, so it's kind to coloured and sensitised hair\u003c\/li\u003e\r\n\u003cli\u003eLeaves hair looking glossy and feeling conditioned, 50ml\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003cp\u003eL'Oréal Professionnel DIAlight is an acid gel-cream, tone-on-tone colour and a firm favourite with professional colourists. Shade 7.01 Medium Natural Ash Blonde is a cool, natural ash tone, lovely for knocking back warmth and keeping blondes looking clean and neutral. Because DIAlight has zero lift, it won't lighten the hair, making it a gorgeous choice for refreshing colour, toning, and working on hair that's already been coloured. It leaves the hair looking beautifully glossy and feeling conditioned, with that signature DIAlight shine.\u003c\/p\u003e\r\n\u003ch2\u003eWhy you'll love it\u003c\/h2\u003e\r\n\u003cul\u003e\r\n\u003cli\u003eCool ash tone that helps neutralise unwanted warmth\u003c\/li\u003e\r\n\u003cli\u003eZero lift, so it's gentle on coloured and sensitised hair\u003c\/li\u003e\r\n\u003cli\u003eAcid gel-cream formula for glossy, conditioned-looking results\u003c\/li\u003e\r\n\u003cli\u003eIdeal for toning, refreshing colour and blending\u003c\/li\u003e\r\n\u003cli\u003eProfessional 50ml tube\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003ch2\u003eHow to use\u003c\/h2\u003e\r\n\u003cp\u003eMix with your L'Oréal Professionnel Diactivateur developer at the recommended ratio for the result you're after, then apply to the hair and process as directed. Rinse thoroughly and follow with a colour-safe shampoo and conditioner to keep the tone looking its best. Always follow the manufacturer's mixing ratios and processing times, and carry out a skin allergy alert test before every colour service.\u003c\/p\u003e\r\n\u003ch2\u003eWho it's for\u003c\/h2\u003e\r\n\u003cp\u003eThis colour is for professional colourists and mobile stylists who want a gentle, high-shine tone-on-tone colour for toning and refreshing. We've spent years helping clients in Codsall look and feel their best, and as a working salon, we know how much a good ash tone matters for keeping blondes cool and clean, DIAlight is a lovely, kind way to get there, especially on hair that's already been through a bit.\u003c\/p\u003e\r\n\u003ch2\u003eExplore more\u003c\/h2\u003e\r\n\u003cp\u003eDiscover more in our \u003ca href=\"https:\/\/revivehairartists.co.uk\/collections\/demi-permanent-hair-dye\"\u003edemi permanent hair dye\u003c\/a\u003e, \u003ca href=\"https:\/\/revivehairartists.co.uk\/collections\/hair-colour\"\u003ehair colour\u003c\/a\u003e and \u003ca href=\"https:\/\/revivehairartists.co.uk\/collections\/developer\"\u003edeveloper\u003c\/a\u003e ranges, plus our \u003ca href=\"https:\/\/revivehairartists.co.uk\/collections\/purple-shampoo\"\u003epurple shampoo\u003c\/a\u003e for keeping blondes cool between visits. See everything on our \u003ca href=\"https:\/\/revivehairartists.co.uk\/collections\/shop-by-brand\"\u003eshop by brand\u003c\/a\u003e page.\u003c\/p\u003e\r\n\u003cp\u003eFree UK delivery on all orders.\u003c\/p\u003e\r\n\u003cp\u003e\u003cem\u003eAlways carry out a skin allergy alert test at least 48 hours before every colour service, following the manufacturer's instructions.\u003c\/em\u003e\u003c\/p\u003e","brand":"L’Oréal Professionnel","offers":[{"title":"Default Title","offer_id":52061521838373,"sku":"SD23115","price":22.16,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/5337\/7573\/files\/23115_dbd04861-652e-48bc-a2dc-fe50e7486a7b.jpg?v=1773139655","url":"https:\/\/revivehairartists.co.uk\/products\/dialight-50ml-7-01-medium-natural-ash-blonde-by-l-oreal-professionnel","provider":"Revive Hair Artists","version":"1.0","type":"link"}