{"product_id":"amika-pro-smooth-over-priming-shampoo-1000ml","title":"amika Pro Smooth Over Priming Shampoo 1000ml","description":"\u003ch2\u003eamika Pro Smooth Over Priming Shampoo 1000ml\u003c\/h2\u003e\n\n\u003cp\u003ePrepare the hair for professional smoothing treatments with \u003cstrong\u003eamika Pro Smooth Over Priming Shampoo 1000ml\u003c\/strong\u003e, a high-performance clarifying shampoo designed to deeply cleanse all hair types. Created specifically for the salon backbar, this professional primer helps remove the dirt, oil, toxins and product build-up that can collect on the hair and scalp, creating a cleaner foundation for the next stage of the service.\u003c\/p\u003e\n\n\u003cp\u003eIt is the ideal partner for the \u003cstrong\u003eamika Pro Smooth Over Frizz-Fighting Treatment\u003c\/strong\u003e, helping break down build-up so the treatment can penetrate more effectively. By removing residue before treatment application, the shampoo helps ensure the hair is properly prepared for a smoother, more consistent professional result.\u003c\/p\u003e\n\n\u003cp\u003eThe clarifying formula is powered by vegan ingredients including \u003cstrong\u003eFrench pink clay, white charcoal powder and Indian cress stem extract\u003c\/strong\u003e. Together, these ingredients help purify the hair and scalp while supporting a balanced, healthy-looking scalp environment. The generous \u003cstrong\u003e1000ml professional size\u003c\/strong\u003e makes it particularly well suited to busy salons performing regular smoothing and anti-frizz services.\u003c\/p\u003e\n\n\u003ch3\u003eKey Features \u0026amp; Benefits\u003c\/h3\u003e\n\n\u003cul\u003e\n\u003cli\u003eProfessional \u003cstrong\u003eclarifying and priming shampoo\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli\u003eDesigned specifically for the \u003cstrong\u003esalon backbar\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli\u003eSuitable for \u003cstrong\u003eall hair types\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli\u003eDeeply cleanses the hair and scalp before professional treatment services.\u003c\/li\u003e\n\u003cli\u003eHelps remove \u003cstrong\u003eproduct build-up, dirt, oil and impurities\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli\u003eIdeal for preparing the hair before the \u003cstrong\u003ePro Smooth Over Frizz-Fighting Treatment\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli\u003eHelps break down residue so the following treatment can \u003cstrong\u003epenetrate more effectively\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli\u003eContains \u003cstrong\u003eFrench pink clay\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli\u003eInfused with \u003cstrong\u003ewhite charcoal powder\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli\u003eHelps absorb dirt, oil and toxins that can accumulate on the hair and scalp.\u003c\/li\u003e\n\u003cli\u003eContains \u003cstrong\u003eIndian cress stem extract\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli\u003eIndian cress stem extract is rich in vitamins and antioxidants.\u003c\/li\u003e\n\u003cli\u003eHelps promote a \u003cstrong\u003ebalanced, healthy-looking scalp\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli\u003eFormulated with powerful \u003cstrong\u003evegan ingredients\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli\u003eCreates a cleaner foundation for professional smoothing services.\u003c\/li\u003e\n\u003cli\u003eGenerous \u003cstrong\u003e1000ml professional salon size\u003c\/strong\u003e.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eThe Perfect Primer for Pro Smooth Over\u003c\/h3\u003e\n\n\u003cp\u003eA professional smoothing treatment can only perform at its best when the hair has been prepared correctly. \u003cstrong\u003eamika Pro Smooth Over Priming Shampoo\u003c\/strong\u003e is designed to create that clean starting point by breaking down the residue that can prevent a treatment from properly interacting with the hair.\u003c\/p\u003e\n\n\u003cp\u003eUsed before the Pro Smooth Over Frizz-Fighting Treatment, the shampoo helps remove accumulated products, excess oils and environmental impurities. This allows the following treatment to reach the hair more effectively rather than sitting over layers of unwanted build-up.\u003c\/p\u003e\n\n\u003cp\u003eFor professional stylists, this preparation step can help create a more consistent service and ensure the hair is ready for the smoothing treatment that follows.\u003c\/p\u003e\n\n\u003ch3\u003eDeep Clarifying Cleanse for All Hair Types\u003c\/h3\u003e\n\n\u003cp\u003eEveryday styling products, dry shampoo, oils, conditioners and environmental impurities can gradually accumulate on both the hair and scalp. Over time, this build-up can leave the hair feeling heavy, dull or difficult to treat effectively.\u003c\/p\u003e\n\n\u003cp\u003eThe \u003cstrong\u003ePro Smooth Over Priming Shampoo\u003c\/strong\u003e provides a deeper cleanse than a typical everyday shampoo, making it ideal when the goal is to thoroughly prepare the hair before a professional service.\u003c\/p\u003e\n\n\u003cp\u003eDespite its performance-focused clarifying action, the formula is designed for use across \u003cstrong\u003eall hair types\u003c\/strong\u003e, giving professional stylists a dependable preparation product suitable for a broad range of clients.\u003c\/p\u003e\n\n\u003ch3\u003eFrench Pink Clay for Purifying Care\u003c\/h3\u003e\n\n\u003cp\u003eThe formula features \u003cstrong\u003eFrench pink clay\u003c\/strong\u003e, an ingredient selected for its ability to help absorb impurities from the hair and scalp. Within a clarifying shampoo, this helps lift away unwanted residue and excess oil so the hair feels cleaner and better prepared for the treatment that follows.\u003c\/p\u003e\n\n\u003cp\u003eThis purifying action is particularly useful before intensive professional services where build-up could otherwise interfere with treatment penetration and performance.\u003c\/p\u003e\n\n\u003ch3\u003eWhite Charcoal Powder to Help Absorb Build-Up\u003c\/h3\u003e\n\n\u003cp\u003e\u003cstrong\u003eWhite charcoal powder\u003c\/strong\u003e adds another clarifying dimension to the formula. It helps absorb dirt, oil and toxins that can collect on the scalp and hair, supporting a more thorough professional cleanse.\u003c\/p\u003e\n\n\u003cp\u003eBy helping remove these unwanted deposits, the shampoo creates a fresher, cleaner surface and helps ensure the hair is not unnecessarily weighed down by old styling products or excess oils.\u003c\/p\u003e\n\n\u003ch3\u003eIndian Cress Stem Extract for the Scalp\u003c\/h3\u003e\n\n\u003cp\u003eAlongside its clarifying ingredients, amika Pro Smooth Over Priming Shampoo contains \u003cstrong\u003eIndian cress stem extract\u003c\/strong\u003e. Rich in vitamins and antioxidants, it helps promote a \u003cstrong\u003ebalanced and healthy-looking scalp\u003c\/strong\u003e.\u003c\/p\u003e\n\n\u003cp\u003eThis makes the shampoo more than simply a build-up remover. While deeply cleansing the hair before a professional service, it also supports the overall appearance and condition of the scalp as part of the preparation process.\u003c\/p\u003e\n\n\u003ch3\u003eIdeal for Professional Salon Backbars\u003c\/h3\u003e\n\n\u003cp\u003eThe \u003cstrong\u003e1000ml size\u003c\/strong\u003e is designed with professional use in mind, making it an excellent addition to salon backbars where smoothing, anti-frizz and clarifying services are performed regularly.\u003c\/p\u003e\n\n\u003cp\u003eBecause it works as a dedicated preparation step, stylists can use it before Pro Smooth Over services to help standardise the cleansing process and ensure each client's hair begins the treatment from a properly clarified state.\u003c\/p\u003e\n\n\u003ch3\u003eHow to Use amika Pro Smooth Over Priming Shampoo\u003c\/h3\u003e\n\n\u003col\u003e\n\u003cli\u003eThoroughly wet the client's hair.\u003c\/li\u003e\n\u003cli\u003eApply an appropriate amount of \u003cstrong\u003eamika Pro Smooth Over Priming Shampoo\u003c\/strong\u003e to the scalp and hair.\u003c\/li\u003e\n\u003cli\u003eMassage gently through the roots and work through the lengths to help break down build-up.\u003c\/li\u003e\n\u003cli\u003eEnsure the shampoo is distributed evenly across areas with excess oil, residue or product accumulation.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly with water.\u003c\/li\u003e\n\u003cli\u003eRepeat if required depending on the level of build-up and the manufacturer's professional guidance.\u003c\/li\u003e\n\u003cli\u003eFollow with \u003cstrong\u003eamika Pro Smooth Over Frizz-Fighting Treatment\u003c\/strong\u003e as part of the professional service.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003cp\u003e\u003cstrong\u003eImportant:\u003c\/strong\u003e Always follow the official amika professional instructions supplied with the Pro Smooth Over system, including cleansing, treatment application and service guidance. Avoid contact with the eyes and rinse thoroughly if contact occurs.\u003c\/p\u003e\n\n\u003cp\u003eFor salons looking to achieve the best possible foundation for professional anti-frizz services, \u003cstrong\u003eamika Pro Smooth Over Priming Shampoo 1000ml\u003c\/strong\u003e is an essential backbar step. With French pink clay, white charcoal powder and antioxidant-rich Indian cress stem extract, it deeply cleanses build-up while helping prepare the hair for effective treatment penetration. \u003cstrong\u003eShop amika Pro Smooth Over Priming Shampoo 1000ml today\u003c\/strong\u003e and give every smoothing service the clean, professional start it deserves.\u003c\/p\u003e\n","brand":"Amika","offers":[{"title":"Default Title","offer_id":53684358381861,"sku":"CS640059","price":88.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/5337\/7573\/files\/CS640059-0.webp?v=1787825443","url":"https:\/\/revivehairartists.co.uk\/products\/amika-pro-smooth-over-priming-shampoo-1000ml","provider":"Revive Hair Artists","version":"1.0","type":"link"}